Jessica Nunes
Jessica Nunes · 1:1 personal-brand foundations
A 14-day 1:1 personal-brand foundations sprint for independent service business owners. We work together to clarify your positioning, structure one existing core offer, organise your Instagram profile and prepare content you can create yourself.
A paid, 14-calendar-day pilot sprint for independent service business owners. One active pilot client at a time.
20 minutes · Swiss time · No commitment
Your offer may be hard to explain, your message may change from one post to the next, or content may be difficult to keep up with. These are foundations we can work on, not a diagnosis of why someone is not booking. Sales also depend on factors beyond your profile.
A clearer foundation for what you offer, who it is for and how you talk about it.
We work on one existing core offer, with personalised written outputs, practical filming and editing guidance, and feedback on what you create. A manageable scope gives each piece a clear purpose, without promising sales.
- One existing core offer
- Written foundations tailored to your service
- Practical guidance and feedback
- A defined scope you can implement
For independent service business owners who already have an expertise and one core offer to clarify.
- You can complete the questionnaire and share the relevant information before we start.
- You can review and approve your positioning before we build the next pieces.
- You can allow at least 4–6 hours, including 2.5 hours of calls; beginners may need more.
- You want to learn to film, edit and publish your own content.
A focused set of documents and practical content foundations for one existing core offer. You keep them and use them after the sprint.
Your positioning & offer
A one-page positioning brief and one offer sheet covering audience, benefits, inclusions, price and how to book. One revision on the core documents.
Your Instagram foundations
A rewritten bio, a highlights outline and concepts for 3 pinned posts. This is not a full grid redesign.
Your content plan & scripts
A 30-day plan with 12 publication briefs and 3 full reel scripts, ready for you to adapt, film and publish.
Your practical workshop & feedback
One remote filming and editing workshop, plus feedback on 2 reels you create, with one revision each. You film, edit and publish the content yourself.
Three calls. A defined scope.
- 0160-minute kickoff
- 0260-minute practical workshop
- 0330-minute handover
Written support on weekdays during the sprint, with a reply within 2 business days. No weekend support or unlimited access.
What this does not include
- Managing your account or publishing on your behalf.
- A complete Instagram grid redesign or unlimited revisions.
- A guarantee of followers, virality or bookings.
Fourteen calendar days
Fourteen consecutive dates, from Day 1 to Day 14 inclusive. Not fourteen working days, and not fourteen calls. After onboarding, we agree the start and end dates together, with calls on weekdays; weekends are for your preparation or practice, without written support.
Day 1
Kickoff
A 60-minute call to review your questionnaire, your business and your existing core offer.
Days 1–2
Positioning & offer draft
I draft your one-page positioning brief and your offer sheet.
Days 3–5
Your review, then refinements
You review and approve the positioning. On Day 5, I refine the core documents and prepare your bio, highlights outline and pinned-post concepts.
Days 6–7
Your preparation
You gather examples and prepare your phone. I provide at least your first reel script before the Day 8 workshop. These are preparation days, not extra calls.
Day 8
Practical workshop & content plan
A 60-minute remote workshop on filming and editing your own content, using your first script. You film your two reel drafts during Days 8–9; the complete plan follows on Day 9.
Day 9
Reel drafts & completion
You submit your two reel drafts. I complete the three scripts and the 12 publication briefs.
Days 10–11
Your practice
You practise filming and editing, using the scripts and plan.
Day 12
Review & handover
Feedback on your two reel drafts, with one revision each, and a 30-minute handover call.
Days 13–14
Final questions & close
We close the sprint with final questions within the agreed weekday support window.
Before
An offer that is difficult to put into words
After the sprint
A positioning brief and offer sheet you can refer to
Before
A profile without a clear structure
After the sprint
A rewritten bio, highlights outline and three pinned-post concepts
Before
Content ideas without a working plan
After the sprint
12 publication briefs and three reel scripts in a 30-day plan
Before
Uncertainty about filming and editing
After the sprint
A practical workshop and feedback on two reel drafts you create
These are documents, a plan and opportunities to practise. They are not a promise of audience growth, bookings or revenue.
Make room for a clearer direction.
I started working at sixteen, waitressing and cleaning. I bought my first nail kit with that money. On Saturdays I finished waitressing at four and had a client at half five.
I quit waitressing once I had enough clients. That experience taught me how much there is to learn beyond the service itself. I now run two businesses and am studying business management.
This pilot brings together the foundations I wanted when I was learning to explain my own work: positioning, a clear offer and content I could make myself.
This is a pilot. There are no client testimonials for this sprint yet.
Illustrative example · Not client work or results
Before
Brand photography
Clearer framing
A brand photography session for independent service providers who need images for their website, service pages and Instagram.
This example illustrates clearer framing: who the service is for and what it helps them prepare. It is not validated performance or proof of results.
This is a paid 14-calendar-day 1:1 pilot with the scope above. The exact scope and fee are confirmed on the free fit call before you decide. One active pilot client at a time, with a start date agreed after onboarding.
- 01Free 20-minute fit call
- 02Written proposal confirming scope and fee
- 03Acceptance and payment under agreed terms
- 04Questionnaire and information shared
- 05Mutually agreed start date
Bring your existing offer and your questions. We’ll discuss what is useful for your business, the sprint’s scope and the quote before any commitment.
Let’s see if it fits
Pick a time below and tell me about your business and the offer you want to work on. The call is twenty minutes and costs nothing.
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After booking, check your junk folder if the confirmation is not in your inbox.
A smaller first step
Not ready for a sprint? Start with six prompts to put what you do into words. The worksheet and follow-up emails are in English. Joining the list does not book a call or commit you to the sprint.